Drift

In 2015, co-founders David Cancel and Elias Torres launched Drift and the Conversational Marketing category to help fix what was wrong with traditional B2B marketing and sales. Online business wasn’t working for today’s buyers. We were going through a paradigm shift, moving from a world where the company controlled the buying process to one which the buyer was in control. They created an experience centered around buyers, and have since grown Drift into Conversation Cloud and a global company with 500+ employees and 5,000+ customers.

Drift helps businesses connect with people at the right time, in the right place, with the right conversation. Using our AI-powered Conversation Cloud, businesses can personalize experiences that lead to more quality pipeline, revenue, and lifelong customers.