Demystifying the B2B digital sales funnel

In the world of B2B e-commerce, digital sales funnels have become a vital tool for businesses looking to attract, engage, and convert potential customers online. This article from Digital Commerce 360 takes a closer look at the B2B digital sales funnel, explaining its key components and how businesses can optimize each stage to drive more conversions. By understanding the different touchpoints in the funnel, B2B sellers can develop more effective marketing strategies and ultimately build stronger relationships with their customers.