How-Tos

5 Ways To Use Subconscious Programming To Increase Sales And Mitigate B2B Sales Burnout

In the ever-evolving world of B2B sales, it’s essential to stay ahead of the curve to remain competitive. This article from Forbes offers four strategies to improve your B2B sales […]

Great Sales All Year! How to Optimize E-Commerce for a B2B Sales Event

Hosting a B2B sales event can be an effective way to generate new leads and close deals, but it requires careful planning and execution. One key element of success is […]

5 Ways PR Wins at Generating B2B Sales

Highlights the importance of leveraging PR strategies to drive B2B sales. The article discusses how PR can be an effective way to build brand awareness, establish thought leadership, and differentiate […]

How to Create Your Own Sales Process

Explains the importance of having a structured sales process in place for small businesses. The article defines a sales process as a step-by-step approach to guiding a potential customer through the sales funnel, from initial contact to closing the deal. The article emphasizes the importance of having a well-defined sales process, as it helps businesses to identify their target audience, prioritize leads, and allocate resources more effectively. The article also discusses some of the key steps involved in a typical sales process, such as prospecting, qualifying leads, presenting the solution, handling objections, and closing the sale. The article concludes by stressing the importance of ongoing evaluation and optimization of the sales process, in order to improve conversion rates and drive business growth.

5 strategies B2B marketing and sales teams can bank on as markets tighten

The article discusses the importance of creating effective content that aligns with each stage of the sales funnel. It emphasizes the need to understand the audience and their pain points, and tailor the content accordingly. The author also suggests using a variety of formats, such as blog posts, videos, and case studies, to engage potential customers at different stages of the funnel. Finally, the article emphasizes the importance of tracking and analyzing the effectiveness of the content to continually improve and optimize the sales funnel.

How To Make Content a More Effective Part of Your Sales Funnel

The article discusses the importance of creating effective content that aligns with each stage of the sales funnel. It emphasizes the need to understand the audience and their pain points, and tailor the content accordingly. The author also suggests using a variety of formats, such as blog posts, videos, and case studies, to engage potential customers at different stages of the funnel. Finally, the article emphasizes the importance of tracking and analyzing the effectiveness of the content to continually improve and optimize the sales funnel.